Hot Off the Press: LMCA x WeightWatchers in Total Brand Licensing

We’re excited to be featured in the Summer Issue of Total Brand Licensing alongside our newly announced partner, WeightWatchers!

The article dives into how we're building a licensing program that’s not just strategic, but truly meaningful — rooted in purpose, long-term thinking, and real consumer connection. It’s the kind of work we love doing, and it reflects how we approach every partnership: with care, creativity, and a focus on impact over quick wins. 

We’re proud to share this story — and if you're flipping through the issue, you might just catch us a little earlier in the magazine too.

You can read the full piece here.

And if you're headed to Licensing Expo, the print issue will be available on-site. We'll be there too — come find us at Booth C158!