Ashley Siler, Director of Strategic Marketing, Shares LMCA’s Perspective in Executive Voices

We’re proud to see Ashley featured in Licensing International’s Executive Voices series, contributing a clear and timely perspective on how brands can grow without losing themselves. 

In a space where the pressure to move fast and expand wide can blur brand identity, Ashley lays out a roadmap for thoughtful, long-term growth — grounded in alignment, not just reach. Ashley's approach highlights a belief that’s foundational to LMCA: that the strongest licensing programs are the ones built with discipline, strategic clarity, and deep respect for brand DNA. 

Read the full piece here: https://licensinginternational.org/news/stretching-without-snapping-how-brands-can-grow-without-losing-themselves/